Out of the Box

Eva turned the key. Nothing. Her face went blank, as if some basic principle of the universe had failed to show up, like gravity. Her face registered the same astonishment…

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Taking It to the Next Level

Of all the platitudes in use today, one of the more hilarious is the one in this title. It seems that nary a day goes by when someone in the news doesn’t announce to the world that they are “taking it to the next level”…

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The Buzz

Eva troops around the farm several times a day, sweeping one hand rapidly behind her, propelling herself across the lawn of high grass. She is never alone…

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Scents & Sensibility

As someone born with almost no sense of smell, I can attest to honest amazement when someone nearby picks up on a scent that I cannot detect even when I try.  “You need something to eat,” Eva once said to me…

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What IS Natural Anyway?

It’s a truism worth recalling that, in times of social confusion, the wits shine more light than others can. In all his cascading wit, Wilde loved nothing more than to satirize the conflict between vanity and modesty, a modern conceit that he lampooned so brilliantly in The Importance of Being Ernest

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Hitting the Accelerator

When we decided to work together last spring, Eva and I could not have said that we would get here. Not that we have a crystal ball, Tarot cards, or tea leaves to help us see into the void…

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Delicious Hair

Just when I thought last week’s innovations were amazing--by which I mean, smart and intense--Eva surprised me the other day with still more products. And this time, she has been in the lab, creating an astonishing new hair conditioner…

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Not Your Grandma's Holiday Treats

We begin at dusk. The workshop and its tongue-in-grove walls glow in the light of the  spheres, a bevy of lamps that bow gently as if observing what’s about to happen. The windows reflect the afterglow of day that rises behind the woods…

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In the Workshop

She dips her arms into the sleeves of her white lab coat, and is transformed. Only moments earlier, she was outside tramping through the routine of feeding all the animals--the hogs, goats, and chickens…

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ALEXA

Last week, while I was developing a marketing strategy for Dr. Eva’s SkinCare, I enlisted some support and inspiration from my office-mate, Alexa.  “Alexa, play top 100 movie themes.”…

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Something dead

“Something’s dead inside the walls, that’s what she said.” Let’s see a show of hands, shall we? If someone said that to you, would you go and find out what’s dead inside the walls, or would you stay at home watching YouTube videos of your favorite 60s pop bands for the 1000th time?…

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Getting to know Eva

Not long after we met, she offered me a job without pay, and I thought, “Without pay? Who says No to that?” If you know Eva, you’ll know what I’m talking about. It seems we only said hello one afternoon over coffee, and talked for the next nine hours…

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